Program Overview:
The world of sales is changing rapidly and in many ways.
In the last few years, new technology evolved and became more accessible to businesses and sales teams across niches.
Top performers in Sales and Marketing are differentiated from the rest by their ability to find growth opportunities and sales trends before their competitors do. They have to keep abreast on what is coming in technology, regulations, demographics, and economics.
The growth of artificial intelligence, automation, influencer marketing and other advances in sales technology and techniques will bring new challenges and opportunities to sales and marketing in 2020 and beyond. Businesses that can’t keep up with the pace of these innovations may find it difficult to stand out from the competition.
This program is designed to help your team prepare for the challenges ahead.
Who Should Attend:
Millennials used to be the ‘new’ generation that marketers and sales people needed to start focusing on – and while millennials are definitely increasing in terms of buying power, there is a new generation emerging the both marketers and sales people need to be aware of – Generation Z.
Any Marketing effort will be successful to the extent that it targets this crucial market segment.
Finding the right balance between automation and delivering a personalized, emotive service through human agents
Making the most of social media for infinite reach
Building a team of influencers is the digital age’s answer to word-of-mouth marketing.
How to act as a consultant – help identify the needs of your client and then suggest products and solutions that meet those needs.
Developing a high sense of credibility